Food and E-commerce in 2021 - New Thinking For A New World


Working with multiple e-commerce consultants, agencies and service providers is hopeless in this hyper-evolving food commerce landscape.

The product must speak to the 2021 or 1 A.P.* food buyer:

*After Pandemic - Referencing the new Era humanity has entered as a hyper-connected planet, following the unprecedented 2020 global shut-down which has permanently transformed all global marketplaces (i.e. food) in the space of 1 year

What Does A Year-One A. P. Buyer Consider?

Ingredient Quality and Origin, Health and Functional Food Properties, Diet Focused But Without Compromise, Novel and Exotic Offerings, Bombarded, Stressed, Competitive Offerings A Click Away

Authentic Quality Matters 

Authentic Marketing Matters

Simplicity and Functionality are Expected

The entire food e-commerce ecosystem looks different than it did in December of 2019. 

The old ways of selling food online is fading.

The opportunity for world class food products has never been bigger.

It’s time to change your thinking.

Michael Jones

Managing Partner, New Food Solutions